About MATE+™
MATE+ is the resource arm of P+ Measurement Services that is dedicated to providing data-driven Industry Analysis, Media Performance Audit Reports readily available for purchase for key industries in Nigeria on a monthly, quarterly, and annual basis. The platform also delivers reliable Media Measurement and Evaluation resources, educational content, and learning solutions specially designed for the Nigerian Communications and Public Relations industry to prove value, ROO (Return on Objective), and make better communication and PR decisions.
Market Leaders Emerge: Ride-Hailing, Banking, and Telco Brands Capture Positive Media Traction in Q1
Following the Central Bank of Nigeria’s directive to harmonize exchange rates and the subsequent spike in the dollar-to-naira rate—reaching over ₦1,600/$1 in official markets—...
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