The P+ Measurement Services undertook the analysis to show, Nigerian Banks performance on Print media Advertisement from 11th – 15th July 2016.
The result shows Access Bank had the highest advertisement coverage on the Nigerian Print media publications with a total figure of 12 advert placement, followed by Zenith Bank in 2nd position with 11 advert placement and First Bank 3rd position with 9 advert placements.
This measurement included national, regional, softsell and IT/Telcoms publications.

The Table Below Shows, Analysis Breakdown Of Banks Ad Vs Publications


